dk77 Privacy Policy —
How We Handle
Your Personal Information

This Privacy Policy ("Policy") is published by dk77 ("we", "us", "our") and applies to all personal data collected, processed, and stored in connection with the operation of the dk77 online casino and sports betting platform accessible at dk77.lat (the "Platform").

This Policy applies to all individuals who interact with dk77 in any capacity, including registered players, individuals in the process of registering an account, and visitors who access the Platform without creating an account. It covers data collected via the Platform's web interface, any browser-based mobile optimised version of the Platform, and all communications between players and dk77 support channels.

By accessing the dk77 Platform or creating a player account, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data as described herein. If you do not consent to the terms of this Policy, you should not create an account or use the dk77 Platform.

dk77 collects personal data from players through several channels and for several distinct purposes. The categories of data we collect, and the context in which each category is gathered, are set out below.

dk77 uses the personal data collected from players for the following purposes:

• Account Management: To create, maintain, and manage your dk77 player account, including processing your dk77 login requests, managing your PKR wallet balance, and maintaining your player profile and gaming history.
• Service Delivery: To provide access to all dk77 Platform services, including the sportsbook, live casino, slot games, rummy, Lucky Neko, and all other gaming products available to registered players.
• Payment Processing: To process deposits via JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank, and to process withdrawal requests to verified player payment methods in PKR.
• Identity Verification: To verify player identity in compliance with anti-money laundering (AML) requirements, including processing CNIC submissions and cross-referencing identity data during the KYC review.
• Security and Fraud Prevention: To monitor account activity for signs of unauthorised access, fraudulent betting patterns, multi-accounting, bonus abuse, or other activity that violates the dk77 Terms & Conditions or applicable law.
• Responsible Gaming: To monitor gaming patterns for indicators of problem gambling behaviour, apply responsible gaming tools at the player's request, and comply with self-exclusion obligations.
• Regulatory Compliance: To fulfil obligations under applicable gaming licence conditions, AML regulations, and other legal requirements applicable to dk77's operations.
• Customer Support: To handle support queries, complaints, and account-related requests submitted via live chat or email through dk77's support channels.
• Marketing Communications: Where you have provided consent, to send you promotional emails, bonus offers, and platform news relevant to your dk77 account. You may withdraw this consent at any time without affecting your account status.
• Platform Improvement: To analyse aggregate, anonymised usage patterns to improve the Platform's performance, user experience, and game library.

dk77 processes personal data only where it has a valid legal basis to do so. The principal legal bases under which dk77 processes player personal data are:

• Contractual Necessity: Processing required to perform our obligations under the contract established when you register a dk77 account and accept the Terms & Conditions — including account management, game delivery, payment processing, and customer support.
• Legal Obligation: Processing required to comply with applicable laws and regulatory requirements — principally AML/KYC obligations, gaming licence conditions, and record-keeping requirements. This processing occurs regardless of your consent and cannot be opted out of while you hold an active dk77 account.
• Legitimate Interests: Processing for purposes that are reasonably expected by players in the context of an online gaming platform and do not override individual privacy rights — including fraud prevention, platform security, responsible gaming monitoring, and aggregate analytics.
• Consent: Processing for optional purposes — principally direct marketing communications — where you have provided explicit consent. Consent may be withdrawn at any time without affecting your right to use the dk77 Platform.

dk77 does not sell, rent, or trade personal data to third-party marketers, data brokers, or commercial entities unrelated to the operation of the Platform. Player data may be shared with third parties only in the following limited and controlled circumstances:

• Payment Processors: Your payment details and transaction information are shared with the payment service providers required to process your deposits and withdrawals — including JazzCash, EasyPaisa, and banking partners HBL, UBL, and Meezan Bank. These providers process your payment data under their own privacy policies and are contractually required to handle it securely.
• Identity Verification Services: CNIC and identity data submitted for KYC purposes may be processed by authorised third-party identity verification service providers operating under strict data processing agreements with dk77.
• Game Providers: Where a game you play is delivered by a third-party provider via the dk77 Platform, your player ID and session information may be shared with that provider to the extent necessary for game delivery and round verification. Personal identity data is not shared with game providers beyond what is required for this purpose.
• Regulatory Authorities: dk77 may disclose player data to gaming regulatory bodies, financial intelligence units, or law enforcement agencies where required by applicable law, a court order, or a valid regulatory request. dk77 will, where legally permitted, notify affected players of such disclosure.
• Anti-Fraud Services: Technical data, including IP addresses and device identifiers, may be shared with specialist anti-fraud and responsible gaming verification services for the purpose of detecting multi-accounting, bonus abuse, or self-exclusion breaches.
• Business Transfers: In the event of a merger, acquisition, or sale of the dk77 Platform, player personal data may be transferred to the acquiring entity as part of the business assets. Players will be notified of any such transfer and the privacy commitments applicable to the transferred data.

The dk77 Platform uses cookies and similar tracking technologies to operate core Platform functions, maintain your login session, and collect aggregate usage analytics. The types of cookies used by dk77 are:

• Essential Cookies: Required for the Platform to function. These include session cookies that maintain your dk77 login state across pages during an active session, and security cookies used to detect and prevent fraud. Essential cookies cannot be disabled without impairing Platform functionality.
• Functional Cookies: Used to remember your Platform preferences, including language settings, game display preferences, and responsible gaming tool configurations. These cookies improve your experience but are not strictly necessary for basic Platform operation.
• Analytics Cookies: Used to collect anonymised, aggregate data about how players navigate and use the Platform. This data is used solely to improve Platform performance and user experience. Analytics cookies do not identify individual players.
• Marketing Cookies: Used only where you have provided explicit consent, to track the effectiveness of dk77 promotional campaigns and personalise promotional communications where applicable.

You can manage cookie preferences through your browser settings. Note that disabling essential cookies will impair your ability to access the dk77 Platform and may prevent dk77 login from functioning correctly. On most mobile browsers used in Pakistan — including Chrome on Android and Safari on iOS — cookie settings are accessible via the browser's privacy or settings menu.

dk77 retains personal data for as long as is necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce contractual agreements. The general retention periods applicable to different categories of player data are:

Following the expiry of the applicable retention period, dk77 will securely delete or anonymise personal data in accordance with its data disposal procedures. Anonymised aggregate data — from which individual players cannot be identified — may be retained indefinitely for platform analytics purposes.

dk77 implements a range of technical and organisational measures to protect personal data against unauthorised access, disclosure, alteration, or destruction. These measures include:

• 256-bit SSL Encryption: All data transmitted between players and the dk77 Platform is encrypted in transit using 256-bit SSL/TLS protocols.
• Password Security: Player passwords are stored in hashed form using industry-standard cryptographic algorithms. dk77 does not store passwords in plain text and cannot retrieve your password — only reset it via a verified process.
• Access Controls: Access to player personal data is restricted to authorised dk77 personnel on a need-to-know basis. All internal access is logged and monitored.
• KYC Document Security: Identity documents submitted for KYC are stored in an access-controlled, encrypted environment accessible only to the compliance team.
• Session Management: dk77 sessions expire automatically after a period of inactivity, reducing the risk of unauthorised access on shared devices.
• Security Monitoring: The Platform is monitored continuously for unusual login patterns, multiple failed authentication attempts, and other indicators of unauthorised access attempts.
• Data Breach Response: dk77 maintains an incident response procedure for personal data breaches. In the event of a material breach affecting player data, affected players will be notified in accordance with applicable requirements.

dk77 recognises the following rights of players in relation to their personal data. To exercise any of these rights, please contact dk77 support via live chat on the Platform or by email at [email protected] (plain text — not a clickable link):

• Right of Access: You have the right to request a copy of the personal data dk77 holds about you. Requests will be fulfilled within 30 days subject to identity verification. Data will be provided in a structured, readable format.
• Right to Rectification: If any personal data dk77 holds about you is inaccurate or incomplete, you have the right to request that it be corrected. For registration data, many fields can be updated directly via your account settings. CNIC corrections require submission of updated identity documentation.
• Right to Erasure: You may request deletion of your personal data where it is no longer necessary for the purpose for which it was collected and no legal obligation requires its continued retention. Note that data subject to mandatory AML or regulatory retention periods cannot be deleted prior to the expiry of those periods, even following account closure.
• Right to Restriction: You have the right to request that dk77 restricts processing of your personal data in certain circumstances — for example, while you dispute the accuracy of data held about you.
• Right to Object: You have the right to object to processing based on legitimate interests, including use of your data for responsible gaming monitoring, security analysis, or platform improvement analytics. dk77 will assess such objections and cease the relevant processing unless compelling legitimate grounds exist.
• Right to Withdraw Consent: Where processing is based on your consent — principally marketing communications — you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing prior to withdrawal and does not impact your account or Platform access.
• Right to Data Portability: Where processing is based on your consent or a contractual necessity and is carried out by automated means, you have the right to receive your personal data in a machine-readable format for transfer to another service provider where technically feasible.

The dk77 Platform is strictly for adults aged 21 years and over. dk77 does not knowingly collect or process personal data of individuals under the age of 21. The Platform employs age verification measures during registration and mandatory KYC identity verification before processing any withdrawal, specifically to prevent underage access.

If dk77 becomes aware that personal data has been collected from an individual who is under 21 years of age, that account will be closed immediately, the personal data will be deleted as promptly as regulatory obligations permit, and any deposited balance will be returned via the original deposit method.

dk77 may update this Privacy Policy from time to time to reflect changes in data processing practices, regulatory requirements, or Platform functionality. The "Last Updated" date at the top of this Policy will be revised whenever a material update is made.

For material changes that significantly affect how player data is processed — particularly changes that expand the scope of data collection, introduce new third-party data sharing, or affect player rights — dk77 will notify registered players by email to the address on file at least seven (7) days prior to the change taking effect.

For minor or clarificatory updates that do not materially change player rights or data processing scope, the updated Policy will be published on this page without individual notification. Players are encouraged to review this Policy periodically.

Continued use of the dk77 Platform after the effective date of any Privacy Policy update constitutes acceptance of the revised Policy. If you do not accept the revised terms, you should close your account and cease using the Platform before the update takes effect.

If you have questions, concerns, or complaints regarding this Privacy Policy or the way dk77 handles your personal data, please contact the dk77 privacy team through the following channels:

• Live Chat: Available 24/7 directly on the dk77 Platform at dk77.lat. Live chat is the fastest channel for privacy queries and provides bilingual support in English and Urdu.
• Email: [email protected] (plain text — not a clickable link). Please include your registered email address and player ID in all privacy-related email correspondence to facilitate identity verification and faster processing.

dk77 will acknowledge receipt of all privacy complaints within five (5) working days and aims to provide a substantive response within 30 calendar days. Where a complaint is complex or requires escalation to a specialist compliance team, you will be informed of the extended timeline and the reason for it.

If you are not satisfied with dk77's response to a privacy complaint, you may have the right to lodge a complaint with the relevant data protection or regulatory authority in the jurisdiction applicable to dk77's operations. Details of the applicable regulatory authority are available from the dk77 support team upon request.